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Having the ability to communicate effectively with members is an important characteristic of high-quality membership management software....

I have been writing quite a bit about the principles and concepts of CRM for Nonprofits lately. Why? It’s simple. Almost every client I...

The Journey to Find the Best Nonprofit Software Can You Handle the Truth? Yes, thank you very much Tom Cruise (from his famous line in A...

Nonprofits have the best of both worlds, according to TheMuse, They’re changing the world in bold, interesting, and inspiring ways, and...

Since it was first conceived in the late 1980s, integrated marketing communication (IMC) has become the predominant method of marketing....

As outlined in my previous post, CRM (Customer Relationship Management) Software for Nonprofits can help optimize your nonprofit’s...

Do you realize that the success of your nonprofit may be tied directly to the data you keep? This statement is as true whether your...

Everyone seems to want, “All that and a Bag of Chips”. Oh, and by the way, “We want it Free too”. Open Source Software for some is the...

Why is the cost of software so high? This is a question often contemplated by many executives today. In this article, I address this...

You don’t have to worry about Donations or Dues income, Right? Not likely. As donations dwindle due to economic downturns and government...

To put software to use for your nonprofit, you will need to choose the right tool and implement it. For most, this is easier said than...

For the fifth consecutive year, the Informz Association Email Marketing Benchmark Report has been released. In this article, I wanted to...

Implementing new software can be a sweet dream or a beautiful nightmare. The right system can be worth thousands to a non-profit...

In our our on going “Search of a Membership Software Series”, we have prepared a quick look at MemberCentral Membership Management...

It is interesting to consider how people make decisions regarding their business; especially when it comes to choosing the best software...

Before the advent of online shopping, conscientious consumers made many software purchasing decisions based on research of a product or...

How is email marketing different from marketing automation software? As a software adviser, I often hear the question: “How is Marketing...

As any marketer knows, analytics are the key to success. Evaluating the success of your various strategies and tactics is crucial to...

As with all application software searches, before you begin evaluating marketing technology vendors, you must evaluate your organization...

What is the Best Membership Software, Donor Software, or CRM Software for Nonprofits? I field this type of question all the time. And, as...

Take a visual journey with me for a moment. You are a marketing guru working for a nonprofit association. On a regular basis each day,...

I truly enjoy reading about and seeing software which significantly helps create value, grow revenue, & create competitive advantage. In...

As a fundraising management executive, you essentially function as the driving force behind donor acquisition and retention within your...

For a non-profit organization, especially a smaller one, the initial expense connected with database software for nonprofits  appears as...