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Recent Articles,Insights, Analysis
I Saved $3,000 Over the Holidays Using AI—Calculate Your AI ROI Too
They said my refrigerator was dead. AI said otherwise. I saved $3,000 over the holidays—but learned something more important about when to repair vs. replace.
The Cognitive Core: The Missing Link Between Gen AI Hype and Member Value
Is your association stuck in the 'novelty phase' of AI? Discover how the Cognitive Core Framework bridges the gap between cool tools and real member value.
The Robots Are Coming for Your RFPs (And Why You Still Need a Human Copilot)
We reviewed the latest Forbes insights on "Agentic AI" in software buying. Discover why the shift to outcome-based pricing makes independent, human advisement from SmartThoughts more critical than ever.
Association Executives: Don't Buy AI—Build Your Association Brain Via the CORE
Don't buy AI—build a brain first. SmartThoughts' CORE framework (Competency, Oversight, Readiness, Ecosystem) helps associations build AI-ready organizations. Free assessment available.
AMS AI Readiness: The 2025 Survival Guide for Associations
Learn how to evaluate AMS vendors for AI readiness. Get the framework association executives use to assess vendors, ask the right questions, and avoid obsolete systems.
Association AI Strategy: Why Your Association's Gen AI Efforts Haven't Hit the Member Value Mark (Yet)
Learn why your association's AI isn't delivering member value and how a strategic approach to data governance and staff enablement is key.
Should You Lead as an AI-First Artificial Intelligence Association?
Explore how an AI-First approach can transform your artificial intelligence association. Discover strategic insights for your artificial intelligence association.
Association AI Strategy: Why Your Data Needs a "Nervous System" (Not Just Storage
Is your association's data truly intelligent? Learn why a dynamic 'data nervous system' is crucial for effective AI strategy & member engagement. SmartThoughts guides association leaders.
FuseNext Software Review for Association Executives
Expert FUSE Next review for associations: federated search, AI chatbot, content discovery across systems. Pricing, competitors, and strategic fit analysis.
Betty AI Software Review for Association Executives
Comprehensive Betty AI review for association executives. Compare this conversational AI knowledge assistant to Onyx Point AI, FuseNext & alternatives.
From SEO to AEO: Why Associations Must Master the Art of the Answer
What is AEO? And, how is it different than SEO. Check out this article on AEO to learn what it is and why you as an association professional should care.
The AI Deception? Exposing the Truth About Your Next AMS
Have you ever wondered what AI features should be inside of your AMS? Find out those answers here in our free online objective report for Association Executives.
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